The programme, mooted by Yayasan Kecemerlangan Sukan Malaysia (SportExcel) will  run for three years with the aim of producing highly competitive female junior athletes in Squash, Swimming, Tennis and BMX (cycling). The SportExcel board of directors have selected the four sports based on the criteria that they have to be an Olympic or Asian Games sport with the potential for success at the regional or world events within 2 – 3 cycles. They will work closely with the respective associations Squash Racquets Association of Malaysia (SRAM), Malaysia Swimming, Tennis Malaysia, and Malaysian National Cycling Federation (MNCF).


“Strive to assist talented Malaysian athletes achieve world class excellence and by doing so, bring honour to our beloved country”


  • Nurturing the development of junior athletes
  • Providing a platform for juniors to excel on a competitive level locally and internationally
  • Creating a sustainable junior sport development programme with the corporation of relevant stakeholders
  • Providing financial assistance to National Sports Associations to conduct Junior circuits
  • Providing financial assistance to deserving juniors

The more one competes overseas, the better it is for an athlete. They face different challenges which further develops their abilities, as well as be exposed to different cultures and develop their soft skills such as improved confidence, communication skills and team spirit through more interactivity.

The Developmental Stages

  • Training and local (tournaments) exposure
  • International (tournaments) exposure
  • Sports psychology
  • Soft skills
  • Journaling (record and keep track of related sport activities, medical issues in log book)
  • Academic performance

Role of Athletes

  • Focus
  • Dedication
  • Determination
  • Discipline
  • Delivery

Impact (Outcomes)

Soft Skills

Soft skills development is given importance as we wish to produce wholesome athletes. Areas of focus are as follows :

  • Communicational Skills      
  • Time Management
  • Stress Management                    
  • Resilience
  • Teamwork            
  • Leadership
  • Publicity
  • Print, Electronic, Social media / website
  • Successful athletes’ engagement – YSD, SportExcel, NSAs, etc.

Improvement in athletes’ performance (distance, timing, scores, improvement in regional World Rankings, medal winners etc.). Bring fame and glory to our beloved country Malaysia.



The Yayasan Kecemerlangan Sukan Malaysia or Foundation for Malaysian Sporting Excellence (SportExcel) was incorporated on 12th August 1989, as a company limited by guarantee under the Companies Act, 1965 and launched on 8th April 1991. SportExcel was born out of a vision to serve the cause of Malaysian sport and was also the brainchild of Tunku Tan Sri Imran, who has since served as its chairman. Membership is by invitation. SportExcel is funded mainly by the private sector and supports programs designed to develop sporting excellence. All donations to SportExcel are tax-exempt. From its inception, SportExcel had its sights clearly set on junior development in Malaysian sport and firmly believes that the future of Malaysian sport lies in the context of junior development. Thus, talented Malaysian juniors must be accorded all assistance to help them reach their full potential. SportExcel is fully supported by the Malaysian Government. This is reflected by the fact that the Patron of SportExcel is the Honorable Minister of Youth and Sports.

Government support for SportExcel also comes from the National Sports Council Malaysia (NSC) who help fund the Malaysian Junior Circuit for the 12 sports – golf, swimming, gymnastics (rhythmic, artistic), sepaktakraw, squash, bowling, shooting, cricket, cycling and tennis. Taekwondo and athletics are the new sports on the circuit – joining in 2012. SportExcel also has the endorsement of the Olympic Council of Malaysia (OCM), which is the umbrella body for sport in the country. Today, SportExcel stands out as a beacon of hope for young talent to pursue their dreams of greater glory and honour for themselves and the country. More milestones have been breached since then by SportExcel on that road to excellence. SportExcel remains totally relevant to Malaysian sport by having carved itself a niche in the realm of junior development.


YSD has come on board to support “The Malaysian Premier Elite Junior Circuit Grand Finals and International Exposure for Female Athletes” programme by SportExcel. This three- year programme with sponsorship of RM1.5 million aims to produce highly competitive female junior athletes under four types of sports.

Yayasan Sime Darby or Sime Darby Foundation is the philanthropic arm of Sime Darby Berhad, Sime Darby Plantation Berhad and Sime Darby Property Berhad. Established in 1982, the foundation revolves around five pillars which are Education, Environment, Community Health, Sports, and Arts & Culture. Led by an independent Governing Council, the foundation is managed by a dedicated team who works closely with the 3 Sime Darby companies in areas of mutual interest. Since its inception, the foundation has expanded its wings from offering scholarships to outstanding and deserving individuals to funding impactful conservation, outreach and development programmes.

  • Squash Racquets Association of Malaysia (SRAM)
  • Malaysia Swimming
  • Tennis Malaysia
  • Malaysian National Cycling Federation (MNCF)